Brand assets
Shipper Club brand assets
Official marks, lockups, colors, and downloads for referencing Shipper Club in partner pages, sponsor materials, and community resources.
Logos
The logomark works best in compact spaces. Use the lockup when the name should be visible with the mark.
Usage
Keep the brand quiet, sharp, and easy to read. The mark should support the surrounding content rather than compete with it.
- Use the mark with clear space around it so the shape stays legible.
- Use the full lockup when the audience may not already know the name.
- Do not redraw, stretch, rotate, or place the logo over noisy imagery.
- Use the inverted mark on dark backgrounds and the default mark on light backgrounds.
Downloads
Use SVG for crisp interface and editorial placements. Use PNG when a raster export is required.
Colors
The palette is mostly monochrome with a muted mauve undertone from the site theme.
Foreground
oklch(0.145 0.008 326)Primary text and mark on light backgrounds.
Background
oklch(1 0 0)Primary light canvas.
Muted
oklch(0.542 0.034 322.5)Secondary copy and quiet metadata.
Dark
oklch(0.145 0.008 326)Primary dark canvas with the mark inverted.
Type
Shipper Club uses Oxanium for the primary voice and Geist for sharper editorial headings.
Build with taste.
Shipper Club